About PSMJ | Resources

We observe that most great design firms put their clients first and their projects second.

We observe that most good design firms think they put their clients first, but in reality, they put their projects first and their clients second.

We observe that this fundamental difference is nearly always evident in the way that firms describe themselves, especially in their websites. This bias is powerful – in fact so powerful that in the first 18 versions of the redesign of this site, we had Projects first in the main menu above, and Clients next. It was in writing this very paragraph that we saw that irony, and changed the order. DUH!

We observe that most great firms do not have to compete on price; they are trusted to provide value commensurate with their fee. In contrast, most good firms DO have to complete on price, and are much more likely to experience the dubious joys of seeing their services commoditized.

We think we’re good, but we know we can be better. So this new website is less about us, and more about our clients; about you and your firm: The questions you ask, some of the projects you have, the feedback we get from you, and the things we’ve learned that we think will help you achieve your goals and your dreams.

Improving the Business Performance of A/E/C Organizations Worldwide

Above is PSMJ’s global mission.

HOW does PSMJ work to achieve that goal? The short answer is “in every way that matters”. We work in only one space: design for the built environment.

We learn as much about our clients as we can, but that journey has no end. We always need to learn more, for the simple reason that our clients’ response to their markets keeps evolving and changing.

WHY do we do this? In essence, it’s simply a passion for excellence, that drives PSMJ staff and consultants everywhere we work.

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